Hi there! My name is Molly - the MN native turned northern WI gal behind the camera. As someone who values the simplicity in life, I strive to capture the real moments in yours. My goal is to catch you in your element and tell the authentic story of who you are, among the northwoods.

Why “Northerle”?

As someone who grew up with a love for the lakes of northern MN, and now finding herself among the pines of northern WI, it has always felt like home when I am in these serene, beautiful places. “Northerly” means to belong to the north, and I wanted my brand to reflect that passion I have for the places that raised me, and now the places that I get to call home. The -le spelling twist is an ode to my soon-to-be last name (LeBlanc) and future family that will grow with the brand.